Founder-led proof, not portfolio theater.
These case studies show how S&P works in practice: clear commercial context, coordinated execution, and decisions made to improve the whole marketing and digital system rather than a single channel in isolation.
Proof types
4.6×
Paid media reset
Campaign structure and tracking cleanup delivering better return.
+43%
Conversion lift
Store rebuilds that make buying easier for existing traffic.
+67%
Organic revenue
SEO work compounding beyond paid demand capture.
Start with the proof that matches your bottleneck.
How to read the proof
Look for commercial thinking, not just pretty outputs.
The value in these case studies is not that pages were designed or campaigns were launched. It is that the work was shaped by operator judgment about conversion, systems, and growth priorities.
Context first
Each case should explain the business situation before showing deliverables.
Execution tied together
Website, conversion, acquisition, and systems should reinforce each other.
Clear next step
If a case feels relevant, the right move is to review fit or request the audit.
This is the proof layer behind the founder-led positioning. It shows how specialist thinking turns into actual delivery.
Zenchi · Australia · Full Growth Programme
Zenchi: website, paid media, and SEO rebuilt as one growth system
Full website redesign, Google Ads restructure, and SEO implementation for an Australian health devices brand. Paid efficiency recovered sharply while conversion rate grew 43% and ecommerce revenue grew 70%.
Read case studyROAS
ROAS — up from 3.43× at start of engagement
Ecommerce revenue
Conversion rate
Selected websites
Websites we have built.
CommuniTea
Custom-built fundraising platform for an Australian nonprofit
Skelin
Premium Shopify store for a Swedish health brand
EN Muay Thai
Booking-driven website for a Muay Thai gym in Thailand
Selected results
Real data from real clients.
Performance screenshots from live dashboards — unedited.
Shopify revenue dashboard — SEK 2.8M gross sales for a Swedish ecommerce brand.
Google Ads overview — account performance after the restructure.
If you are trying to decide whether S&P is the right fit, use these case studies to assess how we think, how we work, and what kind of problems we are best suited to solve.
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