Paid channels engineered to scale profitably
Best for businesses that already have demand and need better efficiency, clearer tracking, and a paid acquisition model that can scale without losing discipline.
What good paid media should do
4.6×
Zenchi Google Ads ROAS
Blended, agreed account scope — after the full campaign restructure.
Revenue impact
Campaign improvements only count if the store makes more money.
Google + Meta
Channel control
Creative, targeting, bidding, and tracking managed together.
The headline metric matters less than whether revenue follows it.
Fit check
When paid media is the right first move
Best for
Businesses already investing in paid channels and needing better efficiency, tracking, or scale.
Solves first
Weak ROAS, unclear CAC, stalled scale, wasted spend, or messy campaign architecture.
Less ideal if
Tracking is missing entirely or the website is too weak to support more acquisition.
Platforms we build and grow on
Inside the Dashboard
What campaign management actually looks like
Illustrative dashboard view — we monitor performance daily and optimise for revenue.
Zenchi net sales grew 70% after the rebuild — the combined effect of restructured ads, a better website, and sharper targeting.
What We Deliver
Paid media built around margin, tracking, and scale
We cover the full paid-media system, but the goal is simple: better return, clearer decisions, and a channel you can scale with confidence.
Meta Advertising
Facebook and Instagram campaigns built for e-commerce — finding new customers and re-engaging previous visitors. Creative strategy, audience targeting, and continuous optimisation.
Google Ads
Search, Shopping, and Performance Max campaigns managed to maximise revenue per euro spent. Full funnel coverage from intent to purchase.
Campaign Strategy
We build the full-funnel strategy before touching a single ad — audience segmentation, messaging, budget allocation, and ROAS targets.
Creative Direction
High-converting ad creative starts with strategy. We brief, direct, and iterate on creative assets built specifically for paid acquisition.
Tracking & Reporting
Accurate tracking setup and clear reporting. You know exactly what is and is not working — and why.
Monthly Reporting
Clear, revenue-focused reporting. No vanity metrics. We show what changed, why it changed, and what we are doing about it.
Our Approach
Return first. Spend second
Audit
Account & funnel review
Strategy
Channel & budget plan
Launch
Campaign deployment
Scale
Test, learn, grow
Audit
Account & funnel review
Strategy
Channel & budget plan
Launch
Campaign deployment
Scale
Test, learn, grow
Most paid media agencies optimise for spend. We optimise for return. Those goals sound similar, but they lead to different decisions. An agency paid on percentage of spend has no financial incentive to tell you to cut your budget. We've recommended clients pause campaigns, reduce budgets, and redirect spend before. That is what optimising for return actually means.
We build campaigns from the conversion backwards — starting with what a sale is worth to your business, working back through cost per acquisition, then cost per click, then targeting. Budget is the last decision in that sequence.
We read consumer behaviour from earned experience across the markets we work in — market by market, in the local context.
Illustrative KPI report
Technology
Tools we use
We work with industry-leading platforms to deliver measurable results across every channel.
Google Ads 
Meta Ads 
Shopify Investment
We work with a small number of clients at a time.
Most engagements start from €2,000/month
That level reflects focused execution, senior attention, and work with clear commercial leverage.
See where your paid channels are leaking return
A Growth Audit gives us a clear picture of where efficiency is breaking down and what it would take to fix it.