The S&P growth system
From marketing chaos to one system that compounds
Disconnected tools, channels that don’t talk, and no one owning the result. We replace the scramble with one growth system — strategy, operation, and automation — where every pillar makes the others work harder.
Start with the real problem
Growth usually stalls in one place
For most businesses, one constraint is quietly capping revenue — and that’s the thing to solve first. Find the symptom that sounds like your business — that’s where we’d start.
“We get traffic, but not enough of the right people — and paid keeps getting more expensive.”
“People land on the site and leave. The offer is good; the site isn’t doing it justice.”
“The team is buried in manual work and handoffs. Every bit of growth just means another hire.”
What we do
Three pillars that turn chaos into order
Strategy sets the direction, operation runs the day-to-day, and automation wires it together — owned end to end, so the pillars compound instead of competing.
Strategy
The highest-leverage plan to win — before a euro is spent.
We find where growth is actually constrained, then build a clear roadmap: positioning, priorities, and the sequence of moves designed to compound. This is the layer that makes the other two pay off.
What it covers
- Growth diagnosis & bottleneck mapping
- Positioning & offer clarity
- Channel & priority roadmap
- Measurement & success metrics
Operation
Your external growth team, running the day-to-day.
We execute the revenue engine — website, paid media, SEO, and email — as one coordinated operation. Each channel makes the others work harder.
What it covers
Automation
Wire it together so the system scales without more headcount.
Automated follow-ups, reporting, and AI-assisted workflows connect the whole engine — so growth compounds while manual work shrinks.
What it covers
- Workflow & operations automation
- AI for qualification & reporting
- Lifecycle & follow-up automation
- Dashboards that run themselves
How we work
Owner-led, low-chaos, built around outcomes
You work directly with Phillip and Simon. Our model is largely performance-based, so our incentives sit on your side of the table.
- 01
Understand
We start with your business. We look at your offer, target audience, website, current customer acquisition, budget, and goals.
- 02
Find the bottlenecks
We identify what’s currently blocking growth — whether that’s positioning, website conversion, tracking, offer clarity, traffic, landing pages, or the sales process.
- 03
Build the roadmap
You get a clear roadmap with the most important growth levers, the right order of action, and realistic next steps.
- 04
Deep strategy
Both founders analyse your project from a strategic and technical perspective, and define what needs to be fixed or improved before marketing can work properly.
- 05
Improve the foundation
We improve the parts that matter most. You can implement some changes yourself, or we can handle the implementation efficiently for you.
- 06
Launch marketing
Once the foundation is ready, we launch the right marketing channels, focusing on the one with the strongest potential first.
- 07
Optimise and grow
We measure results, improve conversion, and scale what works — turning the first win into a durable growth engine.
Proof over promises
What the system does when it’s joined up
For Zenchi, we restructured paid media and rebuilt the store as one system. The channels stopped competing and started compounding.
See how we did it4.6×
Blended Google Ads ROAS, agreed account scope — alongside +70% net sales on the rebuilt store.
Platforms we build and grow on
How engagements work
One honest model, shaped to the project
Every engagement is shaped to the project. Most combine a setup fee to build the system with performance-based compensation once it’s running — so we earn as you grow.
Project
A defined build — most often a website or a specific system.
Scoped to fit
A fixed fee for exactly what the business needs.
- Conversion-led build
- Clear scope & timeline
- Handover or ongoing support
Growth Partnership
Established SMEs that want a partner owning the outcome across channels.
Setup fee + performance
Largely commission once the system is running.
- Both founders in every engagement
- Incentives on your side of the table
- The full revenue system, joined up
Retainer
Ongoing execution in one or two channels at a predictable monthly cost.
Monthly
Priced against a defined set of deliverables.
- Defined monthly scope
- Senior execution, no juniors
- Flexible as needs change
Not sure which fits? Start with a free Growth Audit and we’ll recommend the right structure.
The things owners ask first
Questions, answered straight
How much does it cost to work with S&P?
It depends on the engagement. One-off projects such as websites are scoped to what the business needs. Growth partnerships typically combine a setup fee with performance-based compensation, so we earn as you grow. Retainers are priced monthly against a defined scope.
Do you work with established businesses or startups?
We work with established SMEs that have real revenue and proven demand — across ecommerce, local service, and brands. Our model is built to scale businesses that already work.
What’s the difference between hiring S&P and another agency or an in-house team?
You work directly with the two founders. Our compensation is largely performance-based, so our incentives sit on your side of the table — we own the outcome end to end.
Which service should I start with?
Start with the bottleneck capping revenue: demand (paid ads, SEO), conversion (website, email), or operations (automation). If it’s unclear, the free Growth Audit diagnoses the right entry point before any work begins.
Can you handle all five services, or just one?
Both. Each service is strong on its own, and they compound when joined up. Many clients start with a single constraint and expand as results come in.
How fast can we start and see results?
Engagements begin with a Growth Audit, then a scoped plan. Timelines depend on the work, but most clients see early signal within the first few months, and the timeline we give you is an honest one.
What does “owner-led” actually mean here?
Phillip Kurz and Simon Lindholm are involved in every engagement, so strategy and execution stay connected instead of split across layers. You always have direct access to the people doing the work.
Not sure where the bottleneck is? Let’s find it
A short, direct conversation about your growth — no pitch deck, no obligation. We’ll point you to the highest-leverage first move, even if it isn’t with us.