Growth Partnerships

Get a whole team on your side, ongoing

As your growth partner we plan and run your marketing with you, month by month. Which model fits depends on what is already proven, what still needs building and what each side can take responsibility for.

Book a free 30-minute call Compare the options 

The options

Two models, or one job on its own

Both partnerships bring the planning and the doing together. They differ in where your business is, how the fee works and what we do first. A single service is another way in.

Growth Partnership

Performance-Based Growth Partnership

Established businesses with a proven product, sales history and usable data.

Who it is for

  • A product with sales proof
  • Commercial visibility
  • Capacity to execute

Fee model: Retainer plus commission, after qualification

What you get with the Performance-Based Growth Partnership
  • AcquirePlan and improve paid and organic acquisition around qualified demand.
  • Make the message workConnect creative, offers and landing experiences to the people you want to reach.
  • Convert and retainImprove the website or shop journey, then connect email and CRM where they matter.
  • Measure and decideAgree what progress means, review the evidence and reprioritise together.

Selective by design. This model depends on enough sales history and usable data to set fair targets. We can discuss those conditions on the first call before considering terms.

Explore the performance partnership
Not sure? Start here

Growth Partnership

External Growth Partnership

Startups, young companies, new brands and market-entry projects.

Who it is for

  • You are launching
  • You are finding traction
  • You are entering a market

Fee model: Agreed fee, monthly or per phase

What you get with the External Growth Partnership
  • Position the offerClarify who it serves, why they choose it and what a credible first step looks like.
  • Build the foundationShape the website or shop, content and measurement needed to start learning.
  • Create demandTest suitable acquisition and creative work once the offer and conversion path are ready.
  • Connect the systemsAdd lifecycle, CRM or useful automation as the business needs them.

Built for the stage you are in. You do not need a long sales history. You do need a clear ambition, access to the decision-maker and a practical budget for execution.

Book a free 30-minute call

Individual service

Specialist Services

Businesses that need one focused project or channel next.

  • Websites, ecommerce, ads, SEO, email or automation
  • Each service scoped separately
Explore specialist services

Side by side

How the options differ

These are working models, not fee quotes or automatic eligibility rules. Scope and terms are agreed after we understand the business.

Growth Partnership

Performance-Based

Works with a short sales history
No. Needs sales proof
Fee model
A smaller monthly retainer plus an agreed performance commission, after qualification.
Several channels in one plan
Yes. Acquisition, creative, conversion and retention
Your role
Own the product, fulfilment, access to information and timely decisions.
See this partnership
Not sure? Start here

Growth Partnership

External Growth

Works with a short sales history
Yes. No long sales history needed
Fee model
A monthly partnership or a defined growth phase, scoped together.
Several channels in one plan
Yes. The parts your stage needs, combined
Your role
Bring your expertise, collaborate on priorities and make timely approvals.
See this partnership

Individual service

Specialist Services

Works with a short sales history
Scoped per service
Fee model
A fixed-scope project, sprint or retainer, set per service. Paid ads can also run as a performance partnership.
Several channels in one plan
No. One focused project or channel
Your role
Keep ownership of your product, customers and business decisions.
See the services
QuestionPerformanceExternalNot sure? Start hereSpecialist
Works with a short sales historyNo. Needs sales proofYes. No long sales history neededScoped per service
Fee modelRetainer plus commission, after qualificationAgreed fee, monthly or per phaseSet per service; paid ads can be performance-based
Several channels in one planYes. Several channels in one planYes. The parts your stage needs, combinedNo. One project or channel
Full terms and your role

Performance-Based

Fee model
A smaller monthly retainer plus an agreed performance commission, after qualification.
Your role
Own the product, fulfilment, access to information and timely decisions.
See this partnership

External Growth

Fee model
A monthly partnership or a defined growth phase, scoped together.
Your role
Bring your expertise, collaborate on priorities and make timely approvals.
See this partnership

Specialist Services

Fee model
A fixed-scope project, sprint or retainer, set per service. Paid ads can also run as a performance partnership.
Your role
Keep ownership of your product, customers and business decisions.
See the services

Not sure which fits? Share your stage and we will suggest a structure.

Book a free 30-minute call

How it works

From the first call to shared reporting

The same five steps run in every partnership. What changes is where we start, how long each step takes and which channel comes first.

  1. Understand

    Establish the mission, model, market, baseline and desired action.

  2. Diagnose

    Identify the most important constraint and verify whether S&P can influence it.

  3. Prioritise

    Define the roadmap, responsibilities, measurement and sequence of work.

  4. Build and launch

    Improve the foundation and activate the highest-priority channel or system.

  5. Measure and improve

    Review evidence, improve conversion and scale what works.

Want to see which parts your business needs first?

Book a free 30-minute call

Work you can inspect

Zenchi, Oneder and CommuniTea, up close

+70%Zenchi net sales

Zenchi's redesigned ecommerce home page

Zenchi shows a store rebuild, a Google Ads account built from scratch and SEO work brought into one commercial programme.

Zenchi net sales were 70% higher. Source: Shopify and Google Ads, 8 December 2025 to 8 March 2026 vs the prior three months.

“A pleasure working with these guys. No fuss, they just get it done.”

Dave W., Founder, Zenchi
See the Zenchi work

Questions about fit

What to know before you choose

Do we need a plan, or to know which partnership fits, before the call?

No. Bring the offer, the audience you want to reach and the main uncertainty. We will discuss the suitable structure after a first read, and which foundation or test deserves attention first.

Do we qualify for a performance-based agreement?

We need a product that already sells, margin visibility, usable sales data, a budget for the work and a scope where each side can own its decisions. The first call establishes whether a deeper qualification is worthwhile. An External Growth Partnership is usually the more relevant conversation while those foundations are being built.

How is the commission agreed, and who owns revenue?

A performance commission is considered only after qualification, and there is no standard percentage on this page. The measure, attribution rules, exclusions, responsibilities and review points are defined in writing after we assess the business and the work S&P can influence. We take responsibility for the agreed growth work and reporting. Product quality, pricing, fulfilment, budgets and final business decisions remain with your team. Targets must reflect that shared reality.

Is the External Growth Partnership a monthly retainer or a fixed project?

Either may fit. We scope the stage together first. A defined phase works for a clear launch or build. A monthly partnership suits an evolving roadmap. Scope, fee and deliverables are agreed after we understand the work.

How is progress measured?

We set a starting point and agree what progress means for the scope, then review the evidence at agreed points and decide whether to continue, adjust or reprioritise. Early-stage work may be judged first by launch readiness, useful customer signals and a working measurement baseline. In a performance-based agreement, reporting distinguishes S&P-controlled work from product, pricing and fulfilment decisions so both sides can judge the partnership fairly.

How involved does our team need to be?

A decision-maker and product knowledge need to be available. Your team brings customer knowledge, access to the people and systems the work needs, and timely decisions on business choices and approvals. S&P shapes the agreed priorities, brings the relevant specialists together, plans and delivers the scoped work and makes progress visible.

Can we start with one service?

Yes. Specialist Services are available when a focused project or channel is the right next step.

Start with a 30-minute call

Bring what you're working on and where it's stuck. Half an hour is enough to know whether we should work together and what to do next.

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